Identity for “ØYA Music
Festival 2026”
Øyafestivalen is one of Norway’s defining music festivals, bringing international headliners, new discoveries, art and food to Tøyenparken every summer.
The identity is built around a fixed grid, a strict red and blue palette and a custom typographic language derived from the ØYA wordmark. Within that structure, letterforms stretch and compress, compositions shift and the typography moves with the energy of the festival.
Built to work across hundreds of assets, the system can constantly change while still always feeling like Øya.
Client: ØYA
Agnecy: NoA | Anorak
Lead Design: Svein Werner Lyngmyr
Motion & Design: Lars Tuhus
Design: Louise Pedersen
Advisor: Marte Hellum Olaisen
Development & Design: Knut Sorknes
Head of marketing at Øyafestivalen: Birgitte Mandelid
Social Media at Øyafestivalen: Julie Victoria Johnsen
Casefilm
Showcase artists
The artist showcase was used to promote the festival in a wide range of formats and sizes leading up to the festival. Here’s a compilation of some of them :)
More coming!